I brought Figma into Symphony to meet our need for a reliable design application. Other tools (Abstract, Invision, Zeplin, Sketch) proved workable but were glitchy and caused file-size and font-sync issues. I personally vouched for Figma’s value as a complete design and collaboration solution.
Today, Figma helps power and connect 12 designers across 6 time zones and 4 continents.
Palo Alto, CA
New York, NY
To grow with the company, our design teams needed to scale across and between projects faster and more consistently, for both new and existing integrations. To that end, I undertook a remodeling of our design libraries. The resulting framework presents a core library for everyone and product-specific libraries for unique teams. The system brings the speed and consistency we sought plus a more confident, synced design force.
Designers were building mockups for the product but neglecting to also update the design system. The design system became a source of uncertainty rather than truth. Finding the latest mockups was anybody’s guess. Teams like sales and marketing, who rely on our designs for collateral and training, also felt the pain.
I launched Starting Points, a sticker sheet of finished Figma mockups and an actual source of truth. Starting Points is essentially a library available to all parties. Any designer can come here, grab a current mockup, and build on it. Likewise, sales and marketing teams can export the mockups they need from here, rather than requiring a designer to provide or vet an iteration. Keeping it all up to date depends on tight governance, but I’m optimistic the cross-team benefits will give Starting Points strong traction.
Notifications were being triggered and deployed in a hodgepodge of inconsistent form factors and executions – often with multiple notification types for a single event. Users became unable to distinguish and react appropriately to the barrage of badges, counters, OS toasts, push notifications and blinking lists.
The disarray called for a complete overhaul. First, I categorized triggering events into three groups of descending importance, each with a corresponding notification type. Important events now trigger notifications with a higher, more insistent “volume,” while notifications for the less significant general Symphony chatter are backgrounded.
The task of assigning a notification type to a new event has become much simpler under this structure, and users respond positively as well. The next phase? Letting individual users tune up or down notifications to address their own event priorities.
My time at Symphony will always have a special place in my heart. It was my first experience embedding into a design team where we constructed something from that ground up that tens of thousands of people were using daily. I learned craft from some of greatest designers in the world, questioned users alongside incredible researchers and traveled all around the world seeing the tech industry.